Fractional Strategist & Solutions Connector
Jennifer Bedran
The Detailing Lab · Paris · EMEA
15 years between head office and the field taught me one thing: a great strategy means nothing if the field can’t execute it. I help you close that gap.
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Market context
The healthcare landscape is evolving fast.
Here is what is at stake for your brand.
€102.5B
Pharmacy retail channel market size
6%
Average brand launch success rate
85%
Healthcare professionals in Europe using artificial intelligence
41%
Healthcare professionals using artificial intelligence daily
Sources: IQVIA Institute, European Pharmaceutical Market Report 2024
A strategy that works.
I help brands deliver actionable strategies — and when the right expertise is not in-house, I connect them with the outsourcing partners who can make it happen.
Discover the framework →
Built from the field up.
From vision to application, there are many layers. I help brands cut through the complexity — simplifying strategy into clear, field-ready actions across EMEA.
See the approach →
What people say
Trusted by leaders across EMEA.
“Jennifer challenged the status quo, developed key opinion leader endorsements and achieved prescription market growth that set new benchmarks.”
Isabelle Schang
Marketing Director, Member of France & BNL Executive Committee · Beiersdorf France
“Her deep understanding of scientific rigour and trust within the medical community set her apart in every interaction.”
Dr. Hassan Galadari
Associate Professor of Dermatology · UAE Medical School
Let’s connect.
Let’s explore how The Detailing Lab can help your brand close the gap between strategy and field execution across EMEA — in both the medical and pharmacy channels.
Book a 30-min Call →